PTCL Unveils High-Quality Video Streaming Service ‘SHOQ’ for Pakistan via OTT Platform

Business Education

Pakistan Telecommunication Company Limited Launches ‘SHOQ’ OTT Platform

Pakistan Telecommunication Company Limited (PTCL), a subsidiary of e& (formerly known as Etisalat Group), has launched its new Over-The-Top (OTT) platform, SHOQ, to provide a superior and immersive viewing experience to data users in Pakistan. The launch event was attended by top executives from PTCL & Ufone, e& life, evision, and STARZPLAY, among others.

Bridging the Gap in Access to High Quality Content

SHOQ is bridging the gap in access to high-quality content in Pakistan by collaborating with evision, the media and entertainment division of e& life. This partnership provides PTCL and other data customers with access to media and entertainment content, blockbuster movies, and seasons from major Hollywood studios. The platform also hosts 100 most watched local and international live TV channels, Pakistani movies and originals to cater to the entertainment needs of the entire family.

President and Group CEO, PTCL & Ufone, Hatem Bamatraf’s Statement

Hatem Bamatraf, President and Group CEO, PTCL & Ufone, said that “We are delighted to introduce Pakistan’s largest OTT platform to provide premium entertainment and news content to all data users. With the increasing penetration of the internet, Pakistan needed a high-quality local OTT service, offering affordable entertainment that is tailored to local tastes and preferences. SHOQ has what it takes to be the country’s ultimate entertainment solution.”

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Support from e& life and evision

“We are pleased to support the development of Pakistan’s largest OTT platform, powered by PTCL,” said e& life CEO Khalifa Al Shamsi. Olivier Bramly, CEO of evision, said “We are delighted to be part of the new chapter in Pakistan’s entertainment revolution.”


“We are grateful to PTCL for giving us the opportunity to strengthen our presence and impact in Pakistan,” said STARZPLAY CEO and Co-founder, Maaz Sheikh.

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BYOD Model and Affordable Packages

SHOQ is a subscription-based streaming app that works on the Bring Your Own Device (BYOD) model and PTCL-provided TV dongles. It allows registration of up to 5 devices with 2 concurrent sessions at a time and is available for daily, weekly, and monthly subscriptions with two variants: Lite & Premium. The packages start as low as Rs. 8 per day.

Available for Download

Data users can visit and subscribe to the service or download the SHOQ App from Google Play and Apple Store for the highest quality and seamless streaming experience.

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