Mobilink Microfinance Bank Limited (MMBL) has teamed up with Careem, Pakistan’s largest ride-hailing service, to offer discounted and subsidized intra and inter-city travel services to its employees. The partnership aims to provide MMBL employees and their families with a safe and affordable mode of transportation across Pakistan. The agreement was signed at MMBL Headquarters in Islamabad, with senior officials from both organizations present.
The initiative is particularly beneficial for MMBL staff, given the current economic downturn that has led to a surge in fuel and car maintenance costs. The lack of reliable public transportation in major cities has also made commuting a challenge, especially for female employees who often face safety concerns.
Under the partnership, MMBL employees and their families will receive a 15% discount on individual rides all across Pakistan, with the flexibility to book rides for any city at any time. Female employees can also avail pick-and-drop services to and from work and wherever they travel within the city. MMBL employees can also benefit from subsidized inter-city travel, with packages including car, driver, fuel, maintenance, toll tax, and in-car snacks.
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MMBL’s CEO, Ghazanfar Azzam, emphasized that the partnership with Careem is focused on the well-being of the bank’s people, who are its most valuable asset. He added that the initiative would provide a hassle-free, comfortable, and safe mode of transportation for MMBL employees and their families.
Muhammad Imran Saleem, General Manager Careem Pakistan, stated that the partnership will help businesses improve the mobility experience for their entire workforce by leveraging their platform- all while providing the highest standards of comfort, reliability, versatility, and cost savings.
Apart from individual services, the subsidized inter-city travel services will cover various destinations across Pakistan, including Islamabad, Lahore, Faisalabad, Jhelum, Abbottabad, Nathia Gali, Bhurban, Peshawar, Sialkot, Multan, Gujranwala, and Hyderabad. MMBL employees can also book a half-day/full-day vehicle for themselves and their families at discounted rates.
Overall, the partnership between MMBL and Careem highlights the power of collaboration and innovation in creating meaningful opportunities for both companies to work together and provide innovative solutions that meet the needs of their customers nationwide.
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