Kana Yaari” and “Kahani Suno 2.0” have likely been heard by music listeners everywhere, whether through a short video or on a friend’s Spotify playlist. In fact, “Kahani Suno 2.0” has consistently been at the top of Spotify’s weekly charts with over 19 million streams.
Additionally, the soulful OST, “Mujhay Pyaar Hua Tha,” a recreation of “Kahani Suno 2.0” by Kaifi Khalil, has also topped Spotify’s Daily Viral Songs just one week after its debut. As an artist, Kaifi Khalil has experienced a significant increase in streams on Spotify in the past month, with a 97% increase in popularity. His reach has been global, with his top countries on Spotify including India, Pakistan, Bangladesh, the UK, the USA, and Canada.
This is in large part due to Spotify’s ability to amplify the reach of emerging artists like Kaifi Khalil, allowing him to share his music with listeners all over the world. His vocal talent and unique fusion of music in tracks like “Kana Yaari” has made him a sensation, breaking records and topping charts on Spotify.
He has become a beloved musician worldwide, with his popularity not just limited to Pakistan but also trending in neighboring countries like India and even reaching the top spot in Bangladesh.
Kaifi Khalil is also a part of the Spotify for Artists Program, which enables musicians to gain better insights and reach wider audiences globally. The success that Kaifi Khalil and other emerging artists are experiencing is largely due to Spotify, which has broadened horizons for local artists through features like Charts, Fresh Finds, RADAR, and EQUAL Pakistan. Spotify is revolutionizing the Pakistani music scene and providing both artists and audiences with new opportunities for success.