OPPO, official global partner of the UEFA Champions League, today brought together audiences worldwide to join the brand and its global brand ambassador, Kaká, in witnessing the birth of a new champion at the 2023 UEFA Champions League final. As part of the celebrations, the legendary Kaká joined OPPO in Istanbul to meet with fans at the exclusive OPPO Hospitality Tent in the Champions Village and at the OPPO Booth at the Atatürk Olympic Stadium, bringing elevated UEFA Champions League experiences to fans during the highly anticipated final.
Creating an Unparalleled Experience for Football Fans
“As an official global partner of the UEFA Champions League, OPPO has committed to providing the best experience for football fans around the world,” said Elvis Zhou, OPPO Overseas CMO. “By joining forces with Kaká, we have created an unparalleled experience that allows fans to fully immerse themselves in the excitement of the UEFA Champions League and enjoy the ultimate sporting spectacle.”
Kaká’s Return to Istanbul: Miracles On and Off the Pitch
“It has been an incredible experience to return to Istanbul together with OPPO to witness the crowning of a new champion at the 2023 UEFA Champions League final,” said Kaká. “Once again, we have seen miracles made both on and off the pitch here. Together with OPPO, I look forward to inspiring football fans around the world to make their own miracles too.”
Engaging with Fans and Adding to the Excitement
Kaká also dropped in to greet fans at the Hospitality Tent and perform a few skills of his own as he participated in a kick-up challenge. Guests even had the chance to win a UEFA Champions League final mini replica ball signed by Kaká in a lucky draw.
Immersive Exhibition and Exclusive Photo Opportunities
Taking its cues from the football fans and their role in inspiring their teams to victory each game as the irreplaceable ‘12th man’ on the pitch, OPPO also brought an immersive exhibition to the Atatürk Olympic Stadium, where fans could experience the excitement and anticipation of being called up for the big game from the team bench.
The experiential exhibition also gave fans an exclusive opportunity to take photos with the legendary Kaká, using OPPO’s latest foldable flagship Find N2 Flip and the exceptional camera capabilities of OPPO Find X6 Pro. Adding to the excitement, fans were present with the jerseys and scarves of the two 2023 UEFA Champions League finalists, Manchester City and Inter Milan, recording the exciting moments with OPPO smartphones. These photos were print and given to fans to keep as a memento of the once-in-a-lifetime event.
Celebrating the Successful Partnership
“We are deligh to complete the first season of our Global partnership with OPPO, a brand with whom we share a passion for inspiration and innovation,” said Guy-Laurent Epstein, Marketing Director at UEFA. “I am confident that our collaboration will seamlessly unite the spirit of the UEFA Champions League with OPPO’s exceptional products and cutting-edge technology and bring even more exciting experiences to fans”.
Capturing Remarkable Moments and Looking Ahead
Through its partnerships with some of the world’s most prestigious sporting events, OPPO is delivering on its commitment to bring unique experiences to sports fans across the globe. Together with its global brand ambassador Kaká, football fans, and its worldwide userbase, OPPO has witnessed the crowning of a new champion and countless inspiring moments at the 2023 UEFA Champions League final. As the official global partner of the UEFA Champions League, OPPO will continue to capture and celebrate more remarkable moments in this renowned competition as it gets ready for the kick-off of next season’s competition this summer.