TCL, Pakistan’s No.1 LED TV Brand, in collaboration with Peshawar Zalmi, has released their most awaited anthem for PSL 8, “Zalmi Raalal”. Directed by the maestro Hassan Dawar himself, the anthem is a star-studded, power-packed amalgamation of music, fashion, and sports, the three foremost passion points of Peshawar Zalmi. Produced by Naughty Boy, who has worked in the global music industry with the likes of Beyoncé, Wiz Khalifa, and Sam Smith, the music video features cricket’s biggest superstars Darren Sammy and Babar Azam, as well as Pakistan’s biggest celebrities Mahira Khan and Hamza Ali Abbasi. The anthem has crossed one million views on all online platforms since its release, and the number is increasing fast.
The star-studded and narrative-centric anthem features Zalmi ambassadors and players in a grand fashion. The anthem also features the leading players of Peshawar Zalmi, including Babar Azam, Muhammad Haris, Saim Ayub, Arshad Iqbal, Salman Irshad, Khurram Shahzad, Usman Qadir, Sufiyan Muqeem, and Peshawar Zalmi’s head coach Darren Sammy. The beauty and diversity resting in Peshawar Zalmi’s anthem is also driven by the fact that it creates a musical harmony between Pashto, Urdu, and English and makes the entire anthem a global mix.
Each year, the globally anticipated team anthem hits millions of views with its release and becomes the most watched musical content of the season. However, more so, the beauty of TCL and Peshawar Zalmi’s anthems rests in the fact of how it is an avenue providing upcoming young talent with a platform to showcase their talent. Majid Khan Niazi, TCL’s head of marketing, said that they have always been passionate about bringing hidden talents to the forefront and are proud to power the electrifying anthem of the mighty Peshawar Zalmi.
Mr. Nausherwan Effandi, CCO Peshawar Zalmi, commented that they take immense pride in the content that they make, especially their much-awaited team anthems featuring the biggest names from the world of sports and fashion. With Zalmi Raalal out, TCL and Peshawar Zalmi have yet again made the headlines and produced a musical rendition that reflects passion and creativity at its best. Let us know your opinions in the comments section.